Meet the young OAU undergrad CEO, Akinwumi Damilola who made headlines at Punch newspaper

The words “Keep doing what you do” migt sound simple, but it’s just the key to being there are the vanguard of it all.

You got a business? Don’t give up, even if nobody sees how hard you are working right now.
Scouring through the Whatsapp status of my selected set of contacts, on Whatsapp, I came about an interview of an OAU undergraduate, in person of Akinwumi Damilola, CEO of

It isn’t my first time knowing about the website, but seeing it up there on punch newspaper website gave me a truckload of thrills. is a website that provides social media services which includes boosting page followers, likes, views, etc. Trust me, you would not believe the thousands of dollars that had been made by this fully automated website/system.

The interview by punch is a not-too-long-to-read one, and I believe it would change your perspective about the labour market. Below is a verbatim excerpt credited to

Tell us a little about yourself.

My name is Akinwumi Damilola, Founder and CEO of TheSocialMart. I’m a 23-year-old final year student of Obafemi Awolowo University studying Materials Science and Engineering.

What is the TheSocialMart all about?

TheSocialMart is simply a social signals service provider. We boost profiles for social media exposure and visibility.

Can you briefly describe the services offered by TheSocialMart?

The services we offer at TheSocialMart is all-encompassing. It includes boosting Instagram (Followers, Likes, Views), Twitter (Followers, Likes, Retweets, Votes), YouTube (Views, Likes, Subscribers), Facebook (Page and Post Likes, Views) and lot more from other social media platforms.1

What competitive advantage does TheSocialMart offer?

Our services are 100 percent automated. All you need to do is deposit funds on your account, place orders, and watch the magic happen. Unlike other social signal providers, you won’t have to lift a finger.

Is TheSocialMart your first internet business?

Definitely not. There have been a lot of trials and errors. It’s quite not feasible to start a project of such magnitude without much experience. I used to do a lot of social media work for clients in Nigeria and beyond. I’ve worked for some Nigerian musicians in terms of social media promotion. I’ve also worked as a freelancer on Fiverr and Upwork, doing social media marketing and social content writing for white folks. That gave me a huge knowledge of how most of these things work. As someone with zeal to do better, I registered a business and started a digital marketing firm with a friend. We named it “Online Mercenaries”, but it never made it to the frontline due to some flimsy mistakes. I garnered experiences, I came about TheSocialMart project which took roughly 8 months to complete and ever since, we thank God so far.

Do you mind sharing some of your marketing strategies with us?

 Our key marketing strategy in this business is the search engine optimization. The internet is the greatest privilege of mankind in this generation and access to information is quite easy.
Most internet users depend on search engines to find service providers and through hard work and dedication, we have managed to become the top brand in the business, securing the first page on different search engines.
Pick up your phone right now and google “where to buy Instagram followers in Nigeria”, you will see TheSocialMart right there on the first page.

Tell us about the major challenges involved in this business, especially as a student?

Wow! Honestly, it’s not easy. The major challenge right now is handling customer tickets. Of course, there are other minor problems associated with starting a business in Nigeria but, God has been faithful.

Let’s discuss future expansion. Where do you see TheSocialMart in the next five years?

An expansion is a part of our vision and that is just conceivable through outstanding and result–oriented services for which we are focused on.
Our definitive vision is for TheSocialMart to wind up the world’s biggest social signals provider. That is our long-haul objective.

Out of curiosity, do you offer training courses for youths interested in this line of business?

No, we don’t. As I said earlier, we’re more focused on expansion right now. Maybe, sometime in the future.

Finally, what advice do you have for aspiring young entrepreneurs and undergraduates who are interested in
securing jobs?

Here is the thing, the internet offers many opportunities, you just need to be able to recognize it, More importantly, you need to have the skill necessary to take advantage of it.
So, change your mindset from an employees’ to an employers’ and acquire as many skills as you can. Also, do what you love. It’s easier to remain persistent when you’re passionate about what you do.
A lot of youth waste so much time comparing each other that they forget to work on themselves. Keep your head straight and mind your business.
Rather than we all shouting “Not too young to run”, let’s keep up the mantra “Not to yiung to be a CEO”. Don’t misquote me, there is no bad in politics, but not all of us will be good politicians. Stay woke. 


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